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Case Study / E-commerce / Magento 2 → Hyvä

Zegarki Błonie – Magento 2 to Hyvä migration

Summary

We moved the Zegarki Błonie store from Magento 2 to the Hyvä theme, so the revived heritage brand's storefront runs faster and lighter, and buying is comfortable on mobile. The migration preserved the brand's distinctive heritage narrative and its strong visual side.

Main objective

Move a heritage brand's store from Magento 2 to Hyvä – a faster, lighter storefront with none of the brand's character lost.

Zegarki Błonie – a revived Polish watch brand, drawing on the heritage of ZMP Błonie from the 1950s and 60s.

Home page of the Zegarki Błonie store on desktop – the script Błonie logo, a hero with a close-up of a watch on a colourful geometric background, a heritage story about the ZMP Błonie watchmaking tradition and a “Company store” button.

Challenge

Zegarki Błonie is a revived Polish heritage brand whose strength comes from its story – the ZMP Błonie watchmaking legacy of the 1950s and 60s – and from a strong visual identity. The store ran on Magento 2 with a classic front end that weighed loading down and never used the storefront's full potential, especially on mobile. The challenge was to speed the site up and slim it down through a Hyvä migration, while keeping the brand's distinctive narrative and its carefully crafted aesthetic.

Solution

We moved the storefront from Magento 2 to the Hyvä theme, rebuilding the brand's visual language and heritage narrative on a lightweight, modern stack (Alpine.js, Tailwind CSS). The migration focused on performance and a comfortable buying experience, with no compromise on the storefront's character.

01

Front-end migration to Hyvä

We moved the storefront from classic Magento 2 to the Hyvä theme (Alpine.js, Tailwind CSS) – lighter and faster to maintain.

02

Keeping the heritage brand's character

We rebuilt the heritage narrative and the brand's strong visual side, so the storefront lost none of its character in the migration.

03

Performance and mobile

We focused on load speed and a comfortable buying experience on the phone – the main traffic channel in e-commerce.

Home page of the Zegarki Błonie store on desktop – the script Błonie logo, a hero with a close-up of a watch on a colourful geometric background, a heritage story about the ZMP Błonie watchmaking tradition and a “Company store” button.

Results

What the Hyvä migration delivered

2×

Faster, lighter storefront after the migration

Mobile-first

Buying comfort on the phone comes first

Heritage

Brand narrative and aesthetic preserved

Outcome

We moved a revived heritage brand's store to Hyvä – faster and lighter, without losing the character Zegarki Błonie builds its story on.

The WEGOTCOOKIES team

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