Current front end
You stay on Luma
Best when
Sales are steady, the change budget is small, and mobile speed isn't driving customers away.
Decision cost
Every further fix costs more, because the old front end keeps getting harder to maintain.
Hyvä for Magento 2
Is your store slow and looking years out of date?
You don't have to change platforms. With Hyvä we replace only what customers see: the store gets a new look, new features and opens straight away. Products, orders and integrations stay as they are.
See our work Up to 5× faster store
Hyvä 
Magento 2 
Hyvä Checkout Phones
Google
New look
New features
Speed score
95+ in Google after moving to Hyvä
up to 5×
Where AI helps here
Migrating to Hyvä
- Agents: Port Luma templates to Hyvä view by view and list the modules that touch the frontend.
- Developer: Checks every view and decides on modules and checkout.
What the customer sees
The same product page before and after Hyvä
- 01
The first screen, straight away
Photo, price and the buy button appear before the customer has time to scroll.
- 02
Better rated by Google
Fast pages score well on Core Web Vitals, the metrics Google uses to judge how easy a page is to use.
- 03
Add to cart without a reload
The product goes into the cart instantly, and the customer stays on the page to keep shopping.
- 04
Less data on phones
The page weighs a fraction of the default front end, so it opens fast even on a weak signal.
- 05
New features sooner
The front end is simpler, so new elements such as product bundles or banners take less time and cost less.
- Page appears after
- 0.9 s
- Luma: 4.8 s
- Data a phone downloads
- 480 KB
- Luma: 3.2 MB
- Files to download
- 28
- Luma: 142
- Google speed score
- 95+
- Luma: 38
Decision
Stay on Luma, move to Hyvä or build a separate front end?
The choice depends on how much a slow front end hurts sales and how much you want to spend. We review the store first, then advise.
Hyvä
A new front end, the same Magento
Best when
Magento handles sales well, but the front end is slow or expensive to develop.
Decision cost
A short module review up front. We handle the rest, and the store keeps selling throughout.
Separate front end
You build the front end from scratch (headless)
Best when
You sell across many channels, need full freedom and have the budget for it.
Decision cost
More systems to maintain and more integrations.
Staged migration
We move the store one view at a time
You don't have to switch everything over in one day. Pages we haven't moved yet keep running on the old front end through the Hyvä Fallback module, and the store keeps selling the whole time.
We agree the order of stages with you, usually starting with the pages that bring the most traffic.
Hyvä Old front end
| Stage 1 The pages most customers see | Stage 2 Cart and customer account | Stage 3 Checkout, e.g. on Hyvä Checkout | |
|---|---|---|---|
| Home page | Hyvä | Hyvä | Hyvä |
| Categories | Hyvä | Hyvä | Hyvä |
| Product page | Hyvä | Hyvä | Hyvä |
| Cart | Old front end | Hyvä | Hyvä |
| Customer account | Old front end | Hyvä | Hyvä |
| Checkout | Old front end | Old front end | Hyvä |
Before migration
What we check before moving your store
How well a migration pays off depends on modules, scripts and how the current front end was built. That's why we check them first.
-
Modules and checkout
We check which extensions touch the front end and the cart. Some need rewriting or replacing.
-
Marketing scripts
Analytics, chats and ad tags can slow down even a light front end. We tidy them up during the migration.
-
SEO and page addresses
We keep URLs, descriptions and redirects, so the store doesn't lose traffic from Google.
-
Launch timing
We move the store without stopping sales and not in the middle of your peak season.
FAQ
Common questions before moving to Hyvä
Will the Magento admin change after the migration?
No. Hyvä changes what the customer sees. The admin, catalogue, orders and integrations stay the same.
Do we have to rebuild the whole store at once?
Not always. We often start with the most important pages and move the checkout and the rest in later stages.
Will Hyvä improve conversion?
A faster store usually loses fewer customers along the way, but conversion also depends on the offer, payments and traffic quality. That's why after the migration we measure customer behaviour, not just the Lighthouse score.
How long does a Hyvä migration take?
It depends on the number of custom views, modules and integrations. After reviewing the store we give a date for the first stage.
From our blog
Notes from our work on online stores and business systems.
Speed up your store
We'll build a store on Hyvä from scratch or move your current one off Luma, without stopping sales.