Strong Core Web Vitals
Up to 95% in Lighthouse with Hyvä – without fighting bloat and legacy JavaScript libraries.
A new era of e-commerce
Hyvä – a modern, fast front end for Magento
Sub-second loading and a team that enjoys working on the front end – without fighting Magento's bloated storefront. We build Hyvä storefronts that are fast for customers and maintainable for developers, instead of dragging years of Luma legacy along.
See Hyvä in action up to 95% in Lighthouse with Hyvä
Hyvä 
Magento 2 
Hyvä Checkout 
Tailwind CSS 
Alpine.js Performance
Conversion
Magento 2 storefront
up to 95% in Lighthouse with Hyvä
Why Hyvä
Less complexity
Tailwind CSS and Alpine.js instead of a heavy stack – faster development and easier maintenance.
Better conversion
Speed is revenue. A lightweight storefront delivers the smooth experience customers now expect.
Metric
A shift in the technical paradigm
The weight of a classic Magento front end compared with Hyvä's lightweight architecture.
Starting point
Luma / Legacy
After migration
Hyvä
JS asset size
Luma / Legacy
~2.5 MB
Hyvä
< 100 KB
Number of requests
Luma / Legacy
200+ requests
Hyvä
~20 requests
CSS framework
Luma / Legacy
LESS / custom
Hyvä
Tailwind CSS
Lighthouse score
Luma / Legacy
60-70%
Hyvä
up to 95%
Business impact
What a faster storefront changes beyond Lighthouse
Hyvä is not a technology change for its own sake. It removes the friction customers feel on mobile, category pages, product pages and the path to cart.
mobile
Less waiting before purchase
A faster first screen shortens the gap between a paid click or Google result and real contact with the product.
SEO
Stronger Core Web Vitals
A lighter front end makes it easier to keep technical quality high, improving user experience and supporting organic visibility.
roadmap
Cheaper front-end development
A simpler stack means less fighting legacy JavaScript and more time spent on features sales actually need.
Decision
Luma, Hyvä or headless?
Not every store needs the same path. First we assess the current front end, integrations and business goal, then choose the migration scope.
Luma / Legacy
You keep the current front end
Best when
The store sells steadily, the change budget is limited and mobile performance is not a major business problem.
Decision cost
Every next improvement often adds more cost to maintaining the old stack.
Hyvä
You replace the storefront and keep Magento
Best when
Magento works as the commerce engine, but the front end is slow, heavy or expensive to develop.
Decision cost
Extensions need compatibility checks, custom front-end pieces need moving and rollout has to be planned carefully.
Headless
You build a separate front end
Best when
You need full product freedom, multiple channels and have the budget for greater complexity.
Decision cost
More architecture, integrations and responsibility for maintaining the whole ecosystem.
Risk control
What we check before promising a migration
Hyvä can make Magento much faster, but it is not a magic switch. The result depends on extensions, current front-end quality, third-party scripts and the implementation itself.
Extensions and custom checkout
We check which modules touch the front end, cart and checkout, because some logic may need to be rebuilt or replaced.
Marketing scripts
Analytics, chats, popups and ad tags can eat the performance gains if they are not cleaned up.
SEO and URL history
We preserve URL structure, metadata, schema data and redirects so speed does not come at the cost of organic traffic.
Launch timing
We plan the rollout so sales do not stop and critical changes do not land in peak season.
What we specialise in
Buying process
Hyvä Checkout customisation
We go further than the theme itself – we redesign the buying process. A lightweight, reactive checkout that shortens the path to purchase and cuts cart abandonment.
CHECK
No downtime
Migration to Hyvä
Moving from Luma to Hyvä calls for a surgical approach. We audit the current stack and move the logic across with no data loss and no break in sales.
FAQ
Common questions before a Hyvä migration
Will the Magento admin panel change?
It does not have to. Hyvä mainly affects the storefront, meaning what the customer sees. Admin, catalogue, orders and integrations can stay on the current Magento setup.
Do we need to rebuild the whole store at once?
Not always. Sometimes a full migration makes sense, and sometimes staging it is better: critical views first, then checkout and the remaining pieces.
Will Hyvä improve conversion?
A faster store usually removes part of the buying friction, but conversion also depends on offer, UX, checkout, payments and traffic quality. After migration, it is worth measuring user behaviour, not only Lighthouse.
How long does a Hyvä migration take?
It depends on custom views, extensions, integrations and checkout complexity. After an audit, we can define a useful first stage instead of guessing the timeline upfront.
Speed up your store
We'll build a Hyvä storefront from scratch or migrate your existing store off Luma – with no data loss and no break in sales.